Cube’s M2, Mode & Must-Haves

About Cube’s M2, Mode & Must-Haves

Cube's M2 is a concept store for women's fashion, shoes, accessories and home ideas at Rathausgasse 8 in Baden's town centre. A few doors down, at Rathausgasse 12, the same family runs Cube's M3 with women's and men's fashion.

A family business with a cube in its name

Behind Cube's is the Würfel family, hence the name: „Cube" is English for Würfel. According to its own account, the family has been running its shops for more than 20 years. It started in 2002 with a shop for decoration and gift ideas in the Frauengasse; the M2 in the Rathausgasse followed in 2014 and the M3 in 2017. According to the family, it gets inspiration for the range on travels and at international trade fairs. The operator is Cube's Wohnaccessoires Handel GmbH.

What the M2 offers

• Women's fashion: in its own words „Mode, die sitzt" (fashion that fits).
• Shoes: to match the outfits in the shop.
• Accessories: pieces that round off a look.
• Home: home accessories and interior pieces, according to the website with a touch of cosmopolitan flair.

Cube's itself describes the M2 as a place for browsing, discovering and taking things home. The business puts its own aim like this: style should remain affordable.

The second shop: M3

Cube's M3 at Rathausgasse 12 has more space for women's fashion as well as gift and home ideas, and there is also men's fashion. Both shops have the same opening hours; the M3 has its own telephone number. Cube's shows new arrivals from both shops on Instagram.

Automatically translated from German.

Compiled by our editorial team.